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Home My WebLink About2022-12-19 PRAC Agenda PacketMonday, December 19, 2022 5:30 PM City of Fresno 2600 Fresno Street Fresno, CA 93721 www.fresno.gov In Person and/or Electronic Parks, Recreation, and Arts Commission Chair – Kimberly McCoy Vice Chair – Jon Dohlin Commissioner - Maiyer Vang Commissioner – Dr. Francine Oputa Commissioner – Scott Miller Commissioner – Mona Nyandoro Cummings Commissioner – Harman Singh Commissioner – Jose Leon Barraza Commissioner – Sarah Parkes Meeting Agenda - Final Regular Meeting December 19, 2022Parks, Recreation, and Arts Commission Meeting Agenda - Final PUBLIC ADVISORY: THE FRESNO CITY COUNCIL WELCOMES YOU TO CITY COUNCIL CHAMBERS, LOCATED IN CITY HALL, 2ND FLOOR, 2600 FRESNO STREET, FRESNO, CALIFORNIA 93721. You can also participate in the meeting on our City’s website click on the URL https://fresno.legistar.com/Calendar.aspx and click on the “In progress” link under “video” for the corresponding meeting. The Commission meeting can also be viewed live at 9:00 A.M. on Comcast Channel 96 and AT&T Channel 99. The City Council Chambers are open for public participation. However, members of the public are encouraged to participate electronically because of reduced capacity of seating in the Chambers to allow for social distancing, and masks will be required for the vaccinated and unvaccinated. PUBLIC COMMENT: The following options are available for members of the public who want to address the Commission: 1. eComment at https://fresno.legistar.com/Calendar.aspx. a) eComments is a tool for citizens to use to make comments on agenda items. It will be open during the Commission meeting and closed at the end of the meeting and will be a part of the official record. The User Agreement and Procedures document for eComment can be accessed by the URL https://www.fresno.gov/cityclerk/ b) eComments will be a maximum of 450 words. OR 2. You are invited to a Zoom webinar. When: December 19, 2022 5:30 P.M. Pacific Time (US and Canada) Topic: December 19, 2022, Regular Meeting a) To participate in the Commission meeting, register in advance for this webinar: https://zoom.us/webinar/register/WN_QEjuTQnIQcODXWTFJ8_MtA After registering, you will receive a confirmation email containing information about joining the webinar. b) If you do not wish for your name to appear on the screen, then use the drop down menu and click on “rename” to rename yourself. Page 2 City of Fresno December 19, 2022Parks, Recreation, and Arts Commission Meeting Agenda - Final c) If you wish to address the Commission during the public comment portion of the agenda, click on the icon labeled “Participants” at the bottom center of your PC or Mac screen. At the bottom of the window on the right side of the screen, click the icon labeled “RaiseHand”. Your digital hand will now be raised. d) Those addressing the Commission must state their name for the record. e) To facilitate electronic access, no person shall speak until recognized by the Presiding Officer. OR 3. Email: to clerk@fresno.gov a) Residents may also email comments to be read during the meeting. Please include the agenda date and item number you wish to speak on in the subject line of your email. b) Emails will be a maximum of 450 words. c) All comments received will be distributed to the Commission prior and during the meeting and will be a part of the official record. All participants will be on mute until they are called upon at which point they will be unmuted. To prevent participants from having their video on, we will remove the option to show their video. The City of Fresno’s goal is to comply with the Americans with Disabilities Act, If you need additional accommodations such as interpreters, sign language signers, or the services of a translator, please contact the office of the City Clerk at (559) 621-7650 or clerk@fresno.gov. To ensure availability, you are advised to make your request at least three business days prior to the meeting. The City of Fresno thanks you in advance for taking all precautions to prevent spreading COVID19 virus. Page 3 City of Fresno December 19, 2022Parks, Recreation, and Arts Commission Meeting Agenda - Final 1. Call to Order 2. 5:36 P.M. Roll Call 3. Pledge of Allegiance 4. Approve Agenda 5. Approval of Minutes Approval of the regular meeting minutes of December 5, 2022. ID 22-18885-A. 6. Discussion: Subcommittee Reports: 6-A. Cultural Arts Plan: 6-B. Parks Master Plan: 6-C. Outreach Committee: 7. Members Reports and Comments 8. City Administration and PARCS Staff Reports and Comments 9. Unscheduled Communication: Members of the public may address the Commission regarding items that are not listed on the agenda and within the subject matter jurisdiction of the Commission. Each person will have up to three (3) minutes to present. 10. Workshops: 11. Discussion Items: 12. Hearings: Hearing - Actions Pertaining to Proposed Changes to the PARCS Department Master Fee Schedule (PARCS) 1. Review - Recommended Proposed Changes to the PARCS Department Master Fee Schedule including Riverside Municipal Golf Course-Green Fees, General Recreation, Neighborhood Center, Parks and Playground Facilities, General Recreation Fees, and Camp Fresno Fees. 2. Action - Recommend to City Council Adoption of the ID 22-188412-A. Page 4 City of Fresno December 19, 2022Parks, Recreation, and Arts Commission Meeting Agenda - Final Proposed Changes to the PARCS Department Master Fee Schedule. Hearing - To provide an update on the development of the Cultural Arts Plan. (PARCS) ID 22-190912-B. Hearing - Receive public input on allocations related to Measure P, updates to the Parks Master Plan and Cultural Arts Plan, and annual PARCS Department Budget and Capital Improvement Plans. (PARCS) ID 22-188612-C. 13. Adjournment Page 5 City of Fresno City of Fresno Staff Report 2600 Fresno Street Fresno, CA 93721 www.fresno.gov File #:ID 22-1888 Agenda Date:12/19/2022 Agenda #:5-A. REPORT TO THE PARKS, RECREATION, AND ARTS COMMISSION FROM:TODD STERMER, City Clerk Office of the City Clerk SUBJECT Approval of the regular meeting minutes of December 5, 2022. Attachment: Draft minutes for December 5, 2022, Regular Meeting City of Fresno Printed on 2/5/2024Page 1 of 1 powered by Legistar™ 2600 Fresno Street Fresno, CA 93721 www.fresno.gov City of Fresno Meeting Minutes Parks, Recreation, and Arts Commission Chair – Kimberly McCoy Vice Chair – Jon Dohlin Commissioner – Maiyer Vang Commissioner – Dr. Francine Oputa Commissioner – Scott Miller Commissioner – Mona Nyandoro Cummings Commissioner – Harman Singh Commissioner – Jose Leon Barraza Commissioner – Sarah Parkes 5:30 PM Council Chamber (In Person and/or Electronic) Monday, December 5, 2022 Regular Meeting The Parks, Recreation and Arts Commission (PRAC) met in regular session in the Council Chamber at Fresno City Hall and remotely via Zoom, on December 5, 2022, at 5:30 P.M. 1. Call to Order Commission Secretary Stermer called the meeting to order at 5:34 P.M. 2. 5:35 P.M. Roll Call Commissioner Scott Miller, Commissioner Mona Cummings, Commissioner Harman Singh, Commissioner Jose Barraza, and Commissioner Sarah Parkes Present 5 - Chair Kimberly McCoy, Vice Chair Jon Dohlin, Commissioner Maiyer Vang, and Commissioner Francine Oputa Absent 4 - Following roll call, Commission Secretary Stermer asked if there was a motion to designate one of the Commissioners to run the meeting in the absence of the Chair and Vice Chair. Commissioner Barraza motioned that Commissioner Cummings run the meeting. Commissioner Parkes seconded the motion which PASSED 5-0 by the following vote: Aye (5): Miller, Cummings, Singh, Barraza, Parkes No (0): - City of Fresno ***Subject to Mayoral Veto Page 1 December 5, 2022Parks, Recreation, and Arts Commission Meeting Minutes 3. Pledge of Allegiance Commissioner Cummings led the Pledge of Allegiance. 4. Approve Agenda On motion of Commissioner Parkes, seconded by Commissioner Miller, the Agenda was APPROVED. The motion carried by the following vote: Aye:Commissioner Miller, Commissioner Cummings, Commissioner Singh, Commissioner Barraza and Commissioner Parkes 5 - Absent:Chair McCoy, Vice Chair Dohlin, Commissioner Vang and Commissioner Oputa 4 - 5. Approval of Minutes 5-A.ID 22-1838 Approval of the regular meeting minutes of November 21, 2022. On motion of Commissioner Barraza, seconded by Commissioner Miller, the Minutes were APPROVED. The motion carried by the following vote: Aye:Commissioner Miller, Commissioner Cummings, Commissioner Singh, Commissioner Barraza and Commissioner Parkes 5 - Absent:Chair McCoy, Vice Chair Dohlin, Commissioner Vang and Commissioner Oputa 4 - 6. Discussion: Subcommittee Reports: 6-A. Cultural Arts Plan: Commissioner Parkes reported the Cultural Arts Plan Subcommittee had met with the consultant and there would be an update to the entire Commission at the next meeting scheduled for December 19, 2022. 6-B. Parks Master Plan: Commissioner Barraza reported the Parks Master Plan Subcommittee had received information regarding the third chapter of the Parks Master Plan. City of Fresno ***Subject to Mayoral Veto Page 2 December 5, 2022Parks, Recreation, and Arts Commission Meeting Minutes Assistant Direct Ramirez noted that chapters two and three would be handled simultaneously and another meeting would be scheduled soon. 6-C. Outreach Committee: There was no update from the Outreach Subcommittee. 7. Members Reports and Comments Commissioner Barraza Comments. Additional details had been provided to the City Attorney's Office and Commissioner Barraza was informed he had no conflict with the 49 Acre Park. 8. City Administration and PARCS Staff Reports and Comments PARCS Director Aguirre Comments. The four warming centers were activated for the first time this year on December 1. Attendance was on the low side, but increases are expected as people become familiar with the locations and transportation services. In response to questions, it was clarified that the centers are activated only by temperature and not by rain. Community centers were open during business hours if people needed to escape the rain. PARCS Assistant Director Ramirez Comments. The next Senior Dance would be held December 17 at the Senior Citizens Village. The PARCS Department has several events scheduled for December and additional information could be found on the PARCS Department website. 9. Unscheduled Communication: Members of the public may address the Commission regarding items that are not listed on the agenda and within the subject matter jurisdiction of the Commission. Each person will have up to three (3) minutes to present. Upon call for unscheduled communication, K.C. Rutiaga addressed the Commission. 10. Workshops: 11. Discussion Items: 12. Hearings: City of Fresno ***Subject to Mayoral Veto Page 3 December 5, 2022Parks, Recreation, and Arts Commission Meeting Minutes 12-A.ID 22-1839 Hearing - Receive public input on allocations related to Measure P, updates to the Parks Master Plan and Cultural Arts Plan, and annual PARCS Department Budget and Capital Improvement Plans. (PARCS) The above hearing began at 5:58 P.M. Upon call the following people addressed the Commission: K.C. Rutiaga and Keith Seaman. The hearing was closed at 6:04 P.M. Commissioner discussion on this item included: whether Measure "P" funding was or would be allocated to the Veterans Memorial Auditorium; the ability for the Commission to make future recommendations with regards to the Veterans Memorial Auditorium; the timing of the draft Cultural Arts Master Plan and the ability to make cultural arts recommendations. 13. Adjournment Commissioner Cummings adjourned the meeting at 6:08 P.M. City of Fresno ***Subject to Mayoral Veto Page 4 City of Fresno Staff Report 2600 Fresno Street Fresno, CA 93721 www.fresno.gov File #:ID 22-1884 Agenda Date:12/19/2022 Agenda #: 12-A. SUBJECT Hearing - Actions Pertaining to Proposed Changes to the PARCS Department Master Fee Schedule (PARCS) 1. Review - Recommended Proposed Changes to the PARCS Department Master Fee Schedule including Riverside Municipal Golf Course-Green Fees, General Recreation, Neighborhood Center, Parks and Playground Facilities, General Recreation Fees, and Camp Fresno Fees. 2. Action - Recommend to City Council Adoption of the Proposed Changes to the PARCS Department Master Fee Schedule. City of Fresno Printed on 2/5/2024Page 1 of 1 powered by Legistar™ MASTER FEE SCHEDULE PROPOSED AMENDMENTS 12/19/2022 Parks, After School, Recreation & Community Services (PARCS) Department 1 FY2024 PARCS MFS AMENDMENT RECOMMENDATIONS INCLUDE: Riverside Municipal Golf Course-Green Fees Neighborhood Centers, Parks, and Playground Facilities Fees General Recreation Fees Camp Fresno Fees 2 FY2024 PARCS MFS AMENDMENT RECOMMENDATIONS (Cont’d) 3 RIVERSIDE MUNICIPAL GOLF COURSE -GREEN FEES Fee Description & Unit/Time Current Proposed Notes Weekdays 29.00 32.00 Annual CPI Increase after 2 p.m. (PST) / after 3pm (PDST)25.00 28.00 Weekends/Holidays (as identified in FMC 3-116)39.00 42.00 after 2 p.m. (PST) / after 3pm (PDST)27.00 30.00 Tournaments 40.00 43.00 Seniors (62 and over)20.00 22.00 Junior Golf Team 7.00 8.00 Monthly Cards (restricted to the individual named) Seniors Unlimited 46.00 48.00 Annual CPI Increase FY2024 PARCS MFS AMENDMENT RECOMMENDATIONS (Cont’d) 4 NEIGHBORHOOD CENTER, PARKS, AND PLAYGOUND FACILITIES Fee Description & Unit/Time Current Proposed Notes Processing Fee 15.00 45.00 A processing fee will be assessed to issue refunds greater than $50. Playfield Sport Field/Court Field Reservations Renamed Lighted (per hour/2 hour min)35.00 Removed/lights are programmed Unlighted Facility (per hour/2 hour min)25.00 Removed/lights are programmed FY2024 PARCS MFS AMENDMENT RECOMMENDATIONS (Cont’d) 5 GENERAL RECREATION FEES Fee Description & Unit/Time Current Proposed Notes Equipment Rentals CFAS (CPR & First Aid)50.00 Removed/No rentals available Regional Community & Neighborhood Park Areas Cleaning Deposit New 100-500 Cleaning Deposit is based upon the estimated number of attendees to any reserved venue. Open Adult Basketball (per day)3.00 Removed/will be programmed in Recreation Community Sports Team Co ed Softball / per Team/League 350.00 Removed/duplicate as Slow Pitch Softball FY2024 PARCS MFS AMENDMENT RECOMMENDATIONS (Cont’d) 6 GENERAL RECREATION FEES Fee Description & Unit/Time Current Proposed Notes Special Pool Rentals* 1 to 50 (2 lifeguards)75.00 Removed/minimum of 4 lifeguards 51 to 100 (3 lifeguards)110.00 Removed/minimum of 4 lifeguards 101 to 150 (4 lifeguards)145.00 151 to 200 (5 lifeguards)180.00 201 to 250 (6 lifeguards)215.00 251 to 300 (7 lifeguards)250.00 Swimming Instruction** All Swim Pools One session -Ages 3 and up 50.00 Individuations meeting low-income guidelines as established by PG&E’s FERA Program 32.00 *The number of lifeguards is determined by the pool location, activities, and number of attendees. **Participants that meet eligibility requirements for free lessons are zero cost (under 18, reside in City of Fresno). FY2024 PARCS MFS AMENDMENT RECOMMENDATIONS (Cont’d) 7 GENERAL RECREATION FEES Fee Description & Unit/Time Current Proposed Notes Regional Sports Complex Reservation Fee Field Reservations Per field, per organization, per day/4hr max New 25.00 Replaces Field Usage for Adult/Youth Sports Field/Court League/Tournament Prep/per hr 40.00 45.00 Update for labor cost of CRA Community & Neighborhood Parks Field Reservations Per field, per organization, per day/4hrs max 250.00 25.00 Replace monthly rate with per day rate Tournament Flat Fee Per Day** 1-3 Fields per day 100.00 500.00 4 or more fields per day 150.00 750.00 Security/Cleaning Deposit (per facility)New 500.00 Flat/80% refundable Sport Field/Court League/Tournament Prep 40.00 45.00 Update for labor cost of CRA **Organizations with a valid non-profit ID number qualify for reduced fee. The fee will be reduced by 15%. FY2024 PARCS MFS AMENDMENT RECOMMENDATIONS (Cont’d) 8 GENERAL RECREATION FEES Current Proposed Notes Mobile Science Unit Recreation staff/per hr. (2hrs min)50.00 146.00 Increased to reflect staff costs. Minimum hours reduced from 4 to 2 hours Project Cost / per participant up to 7.00 Removed for City of Fresno rentals Non-Resident Recreation staff/per hr. (2hrs min)50.00 146.00 Increased to reflect staff costs. Min. hrs. reduced Skate & Bike Park Facility Rental Modular Park Rental/per hr (2min)35.00 45.00 Staff cost 1 CRA –up to 50 participants Concrete Park Rental/per hr (2min)50.00 90.00 Staff cost 2 CRA –up to 100 participants Onsite Instructor/per hr 15.00 45.00 Multiple instructors available for large groups FY2024 PARCS MFS AMENDMENT RECOMMENDATIONS (Cont’d) 9 CAMP FRESNO FEES Fee Description & Unit/Time Current Proposed Notes Camp Fresno Family Camp City of Fresno Resident 1 bedroom/per week (7days/6nights)270.00 383.00 No net increase. Added surcharge 1 bedroom/per day 50.00 74.00 to rental rate 2 bedroom/per week (7days/6nights)487.00 600.00 2 bedroom/per day 84.00 108.00 Non-City of Fresno Resident A non-resident is an individual 1 bedroom/per week (7days/6nights)221.00 460.00 who lives outside of the City of 1 bedroom/per day 37.00 89.00 Fresno limits, 20% rate difference 2 bedroom/per week (7days/6nights)379.00 720.00 2 bedroom/per day 69.00 130.00 Improvements Surcharge Per cabin / per week 113.00 Removed as separate item Per cabin / per day 24.00 Rolled into rental rate FY2024 PARCS MFS AMENDMENT RECOMMENDATIONS (Cont’d) 10 CAMP FRESNO FEES Fee Description & Unit/Time Current Proposed Notes Camp Fresno Jr. City of Fresno Resident Group rate/per week 2,517.00 3,082.00 No net increase. Added surcharge Group rate/per day 480.00 576.00 to rental rate. Non-City of Fresno Resident A non-resident is an individual Group rate/per week 2,263.00 3,698.00 who lives outside of the City of Group rate/per day 457.00 691.00 Fresno limits, 20% rate difference Improvements Surcharge Per cabin / per week 565.00 Removed as separate item Per cabin / per day 96.00 Rolled into rental rate PARCS MFS AMENDMENT SCHEDULE PARCS MFS amendments are part of the Citywide MFS amendment process PRAC recommendations –December 2022 City Council consideration –January-February 2023 If approved by City Council fees effective July 1, 2023 11 City of Fresno Staff Report 2600 Fresno Street Fresno, CA 93721 www.fresno.gov File #:ID 22-1909 Agenda Date:12/19/2022 Agenda #: 12-B. REPORT TO THE PARKS, RECREATION, AND ARTS COMMISSION SUBJECT Hearing - To provide an update on the development of the Cultural Arts Plan. (PARCS) City of Fresno Printed on 2/5/2024Page 1 of 1 powered by Legistar™ Cultural Arts Plan Development Update December 19, 2022 AGENDA ●Progress to Date ●Communications Planning and Execution ●Foundational Research ●Original Data Collection and Analysis ●Key Findings ●Next Steps ●Questions PROGRESS TO DATE Mixed Methods Approach –What’s been done? ○Foundational Research / Literature Review –Over 100 sources ○Score-based Survey–4,000+ responses ○In-depth Interviews + Local artists and Cultural Practitioners Connections (Qualitative) –18 interviews + 24 engagement reviews ○District Council Member Conversations -Reached out and received input from Council Districts ○Community Meetings –6 in-person + 2 virtual COMMUNICATION AND REACH ●Executed approved communication plan and strategies ●Multilingual outreach ●Outreach included: ●FAX bus interior cards: reached 729,839 riders ●Fresno Bee & Business Journal: Nearly 400 clicks, 60,000 impressions across both outlets and over 24,000 recipients of Buisness Journal newsletter ●Valley Public Radio: 350 clicks between web and newsletter ads and 44,000+ impressions ●Munro Review Digital Ads: Web -24,000 impressions; Newsletter -4,800 impressions; 50 clicks ●Univision Digital Ads: 320,000+ impressions; 1,000+ clicks ●Social media: Weekly Instagram and Facebook posts and stories ●Email: Emails sent to distribution list of 700+ ●Website: Updated for each phase from survey to community meetings ■October saw over 5,300 visits; 3,900 unique visitors; 5+ min spent on page COMMUNICATION AND REACH ●Door to door outreach ●Flyers and Banners distributed and posted at various events, businesses, community centers, libraries, schools, etc. ●Lockboxes with hard copies of surveys at all community centers, various businesses and events ●Community meeting attendees: 175 total (120 in person; 55 virtual) ■CMAC Facebook livestream: 1,390 views FOUNDATIONAL RESEARCH ●Compiled information from 100+ literature and data sources ●Addressed areas ranging from City of Fresno history, demographic data, zoning & transportation infrastructure, municipal plans, arts & culture studies, and relevant research on cultural planning for municipalities similar to Fresno ●Additionally included a cross-comparison of cultural plans from cities in California as well as across the U.S. ●Distilled takeaways following team identification of historically significant and recurring ideas and themes FOUNDATIONAL RESEARCH Summary of Findings ○Fresno is a unique community with rich ‘diversities’, or a complex dynamism of people, cultures and histories ○Fresno has active artist communities, utilizes arts education in private & public institutions, and uses the arts to build & connect its communities ○Transportation infrastructure could be improved so as to increase access and participation in arts & culture throughout the city SCORE-BASED SURVEY Who took the survey? RACIAL AND ETHNIC REPRESENTATION AGE GENDER IDENTITY FAMILY INCOME ZIP CODES (15 most frequent) SCORE-BASED SURVEY Results HOW MUCH DO YOU AGREE WITH THE FOLLOWING STATEMENTS? WHAT ARTS OR CULTURAL ACTIVITIES HAVE YOU PARTICIPATED IN OVER THE LAST 6 MONTHS? HOW OFTEN DO YOU DO THE FOLLOWING ACTIVITIES? ART PRODUCTION AND REVENUE ART OR CULTURAL EXPERIENCES IN FRESNO ARE OFTEN… CHOOSE THE TOP 3 REASONS WHY YOU ENGAGE WITH ART AND CULTURE IN-DEPTH INTERVIEWS ●18 interviewees ●Included local artists and cultural practitioners ●Selection of takeaways guided by frequency and establishing connections between findings in this or other data sources and/or offering new explanatory possibilities IN-DEPTH INTERVIEWS Takeaways ○Arts can help constructively engage Fresno’s racial & economic divisions (15) ○Arts organizations struggle with visibility and audience-building (4) despite an extensive and diverse arts ecosystem (18) ○17 respondents state Fresno can do more to support, provide opportunities for, and retain local artists (e.g., more exhibition and work space) ○Fresno faces unique geographic (5), climate-related (7), and persistent COVID-19-related challenges (8) ○Arts organizations remain ambitious but feel isolated from peers (4) and lacking government support (7) ○Finally, 10 participants cited arts education as essential for any successful wide-ranging arts investment ARTIST & CULTURAL PRACTITIONER CONNECTIONS ●As part of the interviews, we asked participants for other individuals involved in Fresno’s arts & culture scene ●These folks, along with many other recommendations provided by Council District Sessions, PRAC Hearings, and foundational research, helped identify additional local artists and cultural practitioners to contact ●Reached out to representatives from education institutions, including Fresno State, California State University, and Fresno Unified School District. ●Reached out to representatives from advocacy and nonprofit organizations and local artists and musicians. ARTIST & CULTURAL PRACTITIONER CONNECTIONS Takeaways ○70% of participants state Fresno’s arts and cultural scene is anchored by several long-standing organizations ○Many of the most urgent challenges stem from a lack of adequate funding and resources, according to 54% of responses, particularly after the pandemic ○16% of participants explicitly cite Measure P funds as one of the greatest opportunities for arts & culture in the future ○Any cultural arts plan should make sure established institutions are supported and celebrated, while encouraging new organizations to take hold COMMUNITY MEETINGS ●6 in-person and 2 virtual events (including 1 youth meeting) ●Data responses by count and question or category type: ○725 responses -Arts and cultural activities people have gone to in Fresno ○702 responses -Arts and cultural activities people have gone to outside of Fresno ○680 responses -What makes these activities important to the community of Fresno? ○693 responses -What the City can do to better support these activities? ○2,800 total responses ○194 distilled themes -Based on the above responses COMMUNITY MEETINGS ○Arts and cultural activities in Fresno ■12.4% listed attending miscellaneous art shows and exhibits ■11.6% listed museums across Fresno (4% of these referenced Arte Americas specifically) ■6.8% listed ArtHop ○Arts and cultural activities outside of Fresno ■12.5% listed museums (both national and international) ■6% listed activities and institutions they visited in notable cities in California (San Francisco, Sacramento, Los Angeles), and other nearby states in the West coast ■6% listed attending various festivals ○Why are these activities important and how can the City provide better support? ■10.6% listed the significance of community through arts and culture ■5.4% listed the power of arts and culture to support local and preserve Fresnan history ■4% expressed the importance of arts and culture for Fresnan youth ■14.4% emphasized the need for money and funding for all institutions, artists, and organizations in Fresno ■6.5% listed the need for activities and opportunities for the youth in and outside of school ■5.3% expressed a desire for more affordable spaces, artist studios, and venues COMMUNITY MEETINGS Breakdown of Themes (Based on 194 distilled themes) ○16.5% supported funding and providing grant programs for the local artists, organizations, and institutions of Fresno, as well as reducing the cost of some of the activities or admission fees ○16.5% mentioned community in some way, whether that be strengthening community, listening to the community, or supporting the community through arts and culture ○15% emphasized the importance of highlighting Fresno’s cultural diversity, recognizing the barriers affecting certain groups from participating (safety, transportation, parking), and ensuring equitable access to arts and culture moving forward ○7.7% highlighted the importance of creating arts and cultural activities and events for everyone, whether that be families, children or youth, and seniors ○3.6% recognized a need to establish Fresno’s identity through arts and culture, to make a name for itself nationally and internationally SUMMARY OF TAKEAWAYS ●Locals are highly engaged with arts and culture as both practitioners and consumers. ●Fresnans mostly look for arts and culture to provide new experiences that help them strengthen connections with loved ones. ●Arts and culture serves as a means to address racial, ethnic, economic, and geographic barriers. SUMMARY OF TAKEAWAYS ●Arts and culture should be considered as integral elements to any K-12 educational programming and city-wide mental health awareness initiatives. ●Focusing on long-standing legacy cultural institutions serves to strengthen community anchors and foster new artists/arts organizations. ●Improving transportation and park infrastructure (i.e., making it easy, accessible, affordable, and safe) is needed to build audiences for venues as well as to provide gathering centers for the community. ●Fresnans desire network building between cultural organizations in the form of an information hub where Fresnans can find out what is happening in the city across all organizations, media, and culture. NEXT STEPS ●December 2022-March 2023 ○Complete data analysis and distillation ○Produce draft of Cultural Arts Plan QUESTIONS? City of Fresno Staff Report 2600 Fresno Street Fresno, CA 93721 www.fresno.gov File #:ID 22-1886 Agenda Date:12/19/2022 Agenda #: 12-C. REPORT TO THE PARKS, RECREATION AND ARTS COMMISSION SUBJECT Hearing - Receive public input on allocations related to Measure P, updates to the Parks Master Plan and Cultural Arts Plan, and annual PARCS Department Budget and Capital Improvement Plans. (PARCS) City of Fresno Printed on 2/5/2024Page 1 of 1 powered by Legistar™